・our services
3. Research Methods
Using various methods such as telephone interview, face-to-face interview, and written interview etc.
1. Service Area
Achieve speed and quality based on precise research power and advanced analytical power on all themes
◎ Industry
Survey on targets industry trend, market prospect,prospects, major players,scale
Carry out various research and consulting to meet customer's purpose and needs such as sales, strategy, tactics, distribution structure, price structure, supply chain, the history of M & A, overseas subsidiary status and sales, and overseas business strategies.
◎ Company
Survey on target company
Perform various research and consulting to meet customer's purpose and needs such as sales, strategy, product and service analysis, distribution structure, price structure, supply chain, the history of M & A, overseas subsidiary status and sales.
Company Evaluation Survey - Voice of Customer.
◎ Products & Services
Survey on target products and service
Conduct various research and consulting to meet the customer's purpose and needs such as sales structure, sales status, agency and customer list, supply structure, market size and demand forecast.
Carry out product evaluation-Voice of product.
◎ IT
Mobile device, computer, peripheral device, software development, communication, information service, game, semiconductor, LCD, display, mail order, web service, online service, etc.
◎ Manufacturing
Machinery, office equipment, precision equipment, pharmaceuticals, cosmetics, chemicals, automobiles, auto parts,robots, entertainment, communication equipment, electronic components, food, health food, beverages, metals, electronic materials
◎ Service
Electricity, gas, energy, entertainment, travel, hotel, logistics, transportation, education, training, medical care, welfare, nursing, real estate, rental, communication, printing, recycling etc.
◎ Finance
Banks · credit banks · securities companies · Insurance companies · information services · ventures · the secondary financial institutions
◎ Construction, Plant
Plant construction, general construction, housing, housing equipment, design, civil engineering, etc.
◎ Commerce
Department store, supermarket, convenience store, household goods, household article, retail store, apparel, book, publication etc.
2.Type and Purpose of Research
Various plans can be set up according to the purpose of research carried out by customer project team
◎Survey on market trend
We will provide basic and objective marketing data on the possibility of finding a new company to enter the market, and when it is difficult to grasp the entire market even though the company has entered the market.
■Companies entered the market, distributors, affiliated organizations, etc.
.Current status of market formation and trend
.Identify companies entered the market
.Estimation of market size and prospect
. Current status of sales and distribution structure
. Market tasks and problems
◎Survey on the distribution of specific products
Provide baseline data for identifying product sales, marketing price, the current status of promoting products, and building sals marketing strategies for specific products (service).
■Selling products- Wholesaler, retailer, supermarket
. Trend of product and service sale
. Evaluation of distribution for products and services
. Product / service adoption factor, brand assessment
. Current status of the distribution price system
. Current status of sale promotion policy
. Tasks and problems on sale and distribution
◎Survey on competitors
Providing basic and objective data for establishing a competitive business strategy by clarifying details of the company and its strategy in detail about companies competing in the market.
■Target companies and related distributors, etc.
. Current status of business organization system
. Trend of sale performance and prospect
. Current status and strategy of sales and marketing organization
. Current status and strategy of product development R & D organization
. Current status and strategy of production and logistics organizations
. Current status and direction of overseas business strategy
◎Survey on consumers and Stack holders
It provides basic and objective data for product development marketing strategy by extracting consumer demand and evaluation from various aspects to general consumer and stack holder.
■ Consumer and Stack holder
. Current status and evaluation of products and services
. Product / service recruitment factor
. Product / service brand evaluation
. Satisfaction, complaint, improvement requirements, etc.
◎Set up business plan and master plan
Helps establish plan and master plan based on multi-faceted survey contents such as new business plan, master plan creation, renewal plan of existing business.
■Business plan and master plan
. Identify the current status of market
. Identify competitors and verify the case study
. Renewed commercialization scenario an verification
. Priority on the direction of possibile commercialization reform
. Explore new business and coordination
. Develop other necessary menu, products, and technologies, bild marketing strategies for development and sale, and distribution policy reform, etc.
◎Survey on overseas affiliates
Conduct investigation on the above issue in foreign countries.
Dispatch employees of research company to foreign countries and conduct investigation.
■Target overseas companies and consumers
. Survey on market trend
. Survey on the distribution of specific products
. Survey on competitiors
. Survey on consume
3. Research Methods
Using various methods such as telephone interview, face-to-face interview, and written interview etc.
◎Telephone interview
Q & A interview with direct contact between investigators and experts
◎Written report
Written reports that experts write answers to individual questions in details (identifying accurate sale figures)
◎F2F interview
Face-to-face interviews with experts in a pre-arranged or industrial conference
◎External consultant
Use the third party's objective professional advice for certain periods of time if necessary
◎Onsite visit
A program operated for a certain period of time with experts by visiting a certain region
◎Workshop
A round-table group discussion with experts on a specific topic
◎Panel meeting
Invite many experts to major conferences and discuss themes
◎Join projects
Counseling program over the entire project by joining client's project by experts
4. GxN(Global Expert Network)
Build up cooperation system with nearly 10 global companies retaining a pool of foremer experts (nearly 1 million)
◎Company A
. Global Top 1 company
. Has approximately 500,000 professional pools around the world
. Has an online expert platform
. Some professional profiles are accessible.
◎Company B
. Expert connectivity services and custom report options
. Pursue customer-oriented service
. Many expert pools specialized in Europe, South America, and the Middle East
. Lack of details on professional profiles compared to third party
◎Company C
. Founded in London, 2008
. Responded by Korean Employees in Hong Kong Office
. About 500 employees from other countries
. Strength in accurate recruiting
◎Company D
. Electronics, consumer goods, financial experts Pool rich
. An abundance of North American experts
. Has nearly 150,000 professionals
. Telephone, face-to-face, survey response
◎Company E
. Founded in 2008 by a partner from McKinsey
. Has many experts specialized in China
. Has offices in New York and major global cities
. Telephone, Writing, Custer report available
◎Company F
. Established by two consultants from Brain & Co in 2006
. Has many specialists specialized in China
. Vulnerable point in experts on other foreign regions except for China
◎Company G
. Established in London, 2007
. Nearly more or less than 10 Korean employees in Shanghai
. Abundant expert pools in Europe, America, and Asia
◎ Others
. In addition to the said above, our company has a network of 10 global companies with advantages and disadvantages.
5. Outsourcing partners
Signed a partnership with two exclusive research companies capable of direct interviews with major Japanese corporations in each industry (more than 1,000 companies)
6. Introduction of cost cases
Achieve higher quality at lower cost than practice cost of S company and global consulting firm
